Wednesday, March 25, 2026

Latest from Food Politics: USDA school food rules allow plenty of ultra-processed snacks

A reader, Jennifer Windh, has done some serious investigation of loopholes in USDA’s school food rules that allow lots of ultra-processed snacks to be sold a la carte (“competitive foods”) outside of the USDA’s school meals program. USDA’s ...
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By Marion Nestle

USDA school food rules allow plenty of ultra-processed snacks

A reader, Jennifer Windh, has done some serious investigation of loopholes in USDA’s school food rules that allow lots of ultra-processed snacks to be sold a la carte (“competitive foods”) outside of the USDA’s school meals program.

USDA’s nutrition tandards also apply to competitive foods: Smart Snacks in Schools.

The final rule for these standards, effective as of 2016, sets requirements or limits for whole grains, saturated and trans fat, sugar, sodium, and calories.

This sounds good, but as Jennifer Windh found out, even though snacks are required to be either 50% whole grain or have as a first ingredient fruit, vegetable, dairy product, or protein, the rules allow for plenty of loopholes.

She summarizes the findings of her investigation in The Smart Snacks Loophole: How Junk Food Companies Target America’s Students in School.

One reason for the loophole is the generous sugar standard: “Acceptable food items must have ≤35% of weight from total sugar as served.”

She points out the irony of Robert F. Kennedy, Jr’s visit to an elementary school where cooks make healthy meals from scratch (parents protested his visit because of his stance on vaccination, not food).

This school, she notes, offers plenty of loophole snacks.

She is particularly concerned about the loophole for ice cream.  For this, she has analyzed sales in 12 Houston area school districts: Ice Cream at School.

Schools usually sell ice cream at the same time they serve the main meal. There is no adult present who encourages students to eat their lunch before eating dessert. As expected, most children eat their ice cream first! This spoils their appetite for the more nutritious foods on their tray. School lunch periods are short, children eat slowly, and there are many distractions as students socialize with their friends. As a result, some students eat their ice cream first and then throw the rest of their lunch away.

There is so much money to be made from school meals that sellers of ultra-processed foods are happy to reformulate their products to meet USDA nutrition standards and get their products in through the loopholes.

Obviously, the standards could use some tightening.

The big question: Will USDA tighten the loopholes when it issues new school food standards to reflect the new dietary guidelines?  Recall:  These emphasize eat real food and reduce intake of highly processed foods.

Stay tuned.

The post USDA school food rules allow plenty of ultra-processed snacks appeared first on Food Politics by Marion Nestle

Now Available: What to Eat Now

My new book, What to Eat Now, is officially out!

It's both a field guide to food shopping in America and a reflection on how to eat well—and deliciously.

For more information and to order, click here.

You can explore the full archive of this (almost) daily blog at foodpolitics.comwhere you'll also find information about my books, articles, media interviews, upcoming lectures, favorite resources, and FAQs.


​​​​​​​

Marion Nestle

Paulette Goddard Professor of Nutrition, Food Studies, and Public Health at New York University, Emerita


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Tuesday, March 24, 2026

Latest from Food Politics: Announcing: Sugar Coated (September 2026)

University of California Press has just announced the forthcoming publication of my next book in September.   This one is co-authored with Lisa Sutherland, a former vice president of Kellogg, currently interim president of Jacksonville University.   ...
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By Marion Nestle

Announcing: Sugar Coated (September 2026)

University of California Press has just announced the forthcoming publication of my next book in September.  This one is co-authored with Lisa Sutherland, a former vice president of Kellogg, currently interim president of Jacksonville University.  We had a great time doing it.

From the fpublisher:

If you want to understand how the food business works, just have a look at a box of breakfast cereal. Hardly anything on supermarket shelves is bigger, bolder, or more deliberately designed. The fiercely competitive industry that brings us Cheerios, Froot Loops, and Trix sells a distinctly American dream: indulgence and health in one convenient package.

Cereal boxes chronicle our shifting national obsessions with health, ingredients, dietary advice, and American culture. They show us what sells food: cartoons for kids, athletes for men, weight loss for women. And hidden in the history of cereal package designs, we find clues to the corporate lobbying that shapes agricultural policy, health claims, and labeling regulations.

Sugar Coated unboxes the influence of cereal companies on food policy and the power of marketing, revealing, in the process, why Big Food is so good at selling profitable products regardless of their effects on health.

268 pp.6 x 9 Illus: 44 color illustrations
9780520421271$29.95|£25.00Hardcover
Sep 2026
It’s already available for pre-order:

The post Announcing: Sugar Coated (September 2026) appeared first on Food Politics by Marion Nestle

Now Available: What to Eat Now

My new book, What to Eat Now, is officially out!

It's both a field guide to food shopping in America and a reflection on how to eat well—and deliciously.

For more information and to order, click here.

You can explore the full archive of this (almost) daily blog at foodpolitics.comwhere you'll also find information about my books, articles, media interviews, upcoming lectures, favorite resources, and FAQs.


​​​​​​​

Marion Nestle

Paulette Goddard Professor of Nutrition, Food Studies, and Public Health at New York University, Emerita


© Marion Nestle. You're receiving this email because you've signed up to receive updates from us.

If you'd prefer not to receive updates, you can unsubscribe.


Latest from Food Politics: USDA school food rules allow plenty of ultra-processed snacks

A reader, Jennifer Windh, has done some serious investigation of loopholes in USDA’s school food rules that allow lots of ultra-processed sn...